What do you write/edit?

I edit proposals, newsletters, blogs, reports, media releases, strategic correspondence, scripts, speeches, web writing, and articles. If a type of writing is missing from this list, please let me know; we can discuss how I can help you with your project.

What is your writing style?

Plain language* writing principles are the most useful in the business world. Writing is easier to understand if it is well organized in terms of design, sentence structure and length, and vocabulary. People tend to feel more comfortable about a company and understand its key messages when the tone is conversational and direct.

I’m not a bad writer. Why can’t I just use AI and then polish the writing myself?

Each person has their opinion on this issue. What makes this world so interesting to me is its biological diversity. Darwin taught us that evolution occurred partly as a result of spontaneous mutations at the level of the gene. At the species level, we are all unique biological beings with authentic voices.

I’d like to continue writing from one human to another.

What are the other advantages of hiring you?

Clear writing attracts clients

Clear writing is easy to understand. Writing that is easily understood attracts a wider audience. A study conducted by IBM in which people were exposed to unedited and edited versions of marketing pages found that the edited versions received 30% more traffic.

First Impressions Count

Multiple surveys have shown that three-quarters of respondents question the credibility of a business if they encounter incorrect grammar or spelling. One-third of respondents can’t move beyond their mistrust; they refuse to buy products or services from that business.

What is your background?

I’ve spent the last ten years in planning and landscape architecture positions in Canada, and the United States, deepening my knowledge of sustainability issues, working with colleagues to create and deliver projects under tight deadlines. Some of the articles that I have written along the way are posted to this website. During this time I dedicated a year to studying the English language full time at the University of Toronto. Now, after many years of moving, I’ve settled in the old river city of Toulouse, France, to be close to family and to write.

I look forward to working together with you to achieve your writing goals.

Sincerely,